Join Daisy Whitney's Cable-Free Army.

You know how when you start something new you want to reinforce the purchase by having EVERYONE ELSE YOU POSSIBLY CAN join you? Well, I kind of feel that way about ditching cable. You see, I gave it up two months ago. The reason? To test the untethered lifestyle for my TVWeek.com weekly column. I decided to do this because more consumers are cutting the cord and flying free, going without cable and satellite programming. To live the broadband-powered life, you need a combination of Apple TV, Hulu, maybe a little Boxee, Netflix and, in a perfect world, the Xbox. With this combination, plus a little elbow grease, persistence and rebellious nature, you’ll enjoy the benefits of saving $100, plus or minus, a month. The drawbacks are a little more hunting and pecking, so to speak, when you want to watch something. Oh, and you have to pretend too. For instance, I pretend Grey’s Anatomy premieres new episodes on Fridays now because that’s when the Thursday night episode posts on ABC.com. Anyway, the point is – the water’s nice, won’t you come join me? Because my dream for 2009 is to amass an army of fellow cord-cutters, of daring early adopters who are ready to take the plunge and swim in these cable-free waters with me.

Daisy Whitney
California

Welcome Daisy Whitney. My guess, based on everything I know, is that we could be hearing more about going cable-free, and Grey's Anatomy, in future posts. And much, much more. Scott Lackey, Cable Marketing

And...Here's Daisy Whitney, Noted Television Reporter Joins the Group Blogging Crew.

We’re absolutely thrilled to announce that noted multimedia authority, Daisy Whitney, has agreed to become a guest blogger for Cable Marketing.

If you’re unfamiliar with Daisy…here’s why you’ll want to sign up for our RSS feed so you don’t miss her incisive commentary on the business. She’s smart and she’s fun; you’ll enjoy reading her.

Take a look at her profile to get to know Daisy a bit better:

About Daisy

Daisy Whitney specializes in covering Internet video, social networking, YouTube, iTunes and other forms of online and new media distribution of content. As a multimedia reporter she is one of the first journalists to launch her own online newscast that covers the business of Internet video. Her work is regularly read and watched by executives across the television, cable, advertising and Internet businesses.

She has written for a number of publications including TelevisionWeek, Advertising Age, Shape, Business 2.0 and The Denver Post.

She is currently TelevisionWeek’s new media reporter, extensively covering broadband video, iTunes, online television, consumer-generated media, interactive television, video-on-demand and mobile programming. She also contributes on-air reports to “Tech Now” a program produced by NBC’s KNTV in San Francisco. Daisy is also the host and creator of the Webcast “New Media Minute,” carried at www.TVWeek.com, on ABCNews.com, and on Jugular Advertising’s The New Advertising blog . She is also the host of the audio podcast “This Week in Media”.

In addition, Daisy writes regularly for Advertising Age, OMMA and Media covering trends in television, online and advertising.

As an expert on new media technology, Daisy has appeared on CNN’s Showbiz Tonight, CNBC’s Closing Bell and G4’s Attack of the Show. She has also been interviewed by NPR and the Wall Street Journal. Daisy consults on new media and is a frequent moderator for industry panels at conferences such as the Consumer Electronics Show, the National Association of Broadcasters and the National Association of Television Programming Executives.

Her freelance articles have appeared in Canada’s The Globe and Mail, Miami Herald, New Media Age, Extra Extra, Multichannel News, Natural Health and Consumers Digest.

Daisy writes commercial women’s fiction with a modern and hip edge to her characters and dialogue.

Daisy graduated from Brown University in 1994 with a degree in art history.

Look for Daisy's first Cable Marketing post later this week. Her "New Media Minute" is distributed weekly on our The New Advertising blog.